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Diploma of Marketing and Communication

National Course Code: BSB52415

TAFE NSW Course Number: BSB52415-01V02

The nationally recognised Diploma of Marketing and Communication will strengthen your expertise, and give you the skills and knowledge needed to take on senior marketing roles like digital marketing manager, brand manager or public relations coordinator.


Through theory and practical course work, you will learn to:

  • Design and develop an integrated marketing communication plan
  • Interpret market trends and developments
  • Identify and evaluate marketing opportunities
  • Lead and manage a team
  • Create and manage budgets and financial plans
  • Implement and monitor marketing activities


Develop the personal attributes that will help you get ahead:

  • Communication and interpersonal skills
  • Critical thinking
  • Ability to problem solve
  • Ability to collaborate, work with and lead others
  • Time management and organisational skills


Completing this course will provide you with:

  • A nationally recognised qualification at Diploma level
  • Strong pathways to continued studies to enhance your career opportunities

Career opportunities:

  • Marketing manager
  • Digital marketing specialist
  • Communication manager
  • Product manager
  • International marketing coordinator


Build your expertise with a TAFE NSW marketing and communication study pathway:

  • Refine your existing knowledge with the Advanced Diploma of Marketing and Communication
  • Master your skills with a TAFE NSW Bachelor of Business


Continuing advances in digital technology provide opportunities to innovate the marketing and communication industry. Data sharing, increased connectivity and widespread social media has provided unprecedented access to potential consumers. Sophisticated data capture, analytics and reporting ensures marketers are able to learn more about their audience than before, and target them with relevant, personalised content.

Related Pathways

Marketing and Advertising

Study Options & Enrolment

Course Information Courses available under Smart and Skilled may attract a government fee subsidy. You must meet the individual eligibility criteria to receive subsidised training for a course on the NSW Skills List.
Course Information There are no fee subsidises available, you will need to pay the full course fee.


ABN 89 755 348 137 | RTO Code 90003

Contact by Training Services NSW:
If your course has been funded by Training Services NSW under Smart and Skilled, you may be contacted by a Training Services NSW representative to discuss your experience at TAFE Digital.